Suffolk County Police Department

Suffolk County Police Department

Suffolk County Police Department:Secure your future and ours. The challenge was to encourage more diversity in applicants to the Suffolk County Police Department (SCPD). Studies have shown that when public servants more closely match the communities they serve,...
Long Island Community Hospital

Long Island Community Hospital

“A rose by any other name would smell as sweet.” —William Shakespeare   The launch of a new brand, with apologies to Shakespeare. We were challenged with the task of educating the consumer regarding a name change. In this case, negative reputation equity in their...
Hackensack University Medical Center

Hackensack University Medical Center

Entrepreneur Who Goes Beyond Hackensack University Medical Center You had a lot of challenges in a career filled with them. Including raising a couple of kids while carving out a successful career in health care. But now you are at center stage of your biggest...
Planet Home Lending

Planet Home Lending

Entrepreneurs You Can Bank On Planet Home Lending The Great Recession put a lot of folks on the street. Including some talented bankers from Morgan Stanley. As fate would have it, their new office was near ours. These freshly minted entrepreneurs walked through the...
Golden Pear

Golden Pear

Entrepreneur with an Appetite for Success The Golden Pear Keith Davis and Golden Pear Cafes are revered in the Hamptons for their signature coffees, bakery cakes and premium pantry selections. Working with Crown, this culinary entrepreneur has seen his business grow...